Fake News at the PRSA International Conference

By Rachel Brockway, Sr. Account Executive, HMA Public Relations Last week I was honored to attend the PRSA International Conference in Boston, which was an amazing professional development opportunity.  There were many sessions but one of my favorites was “In the Era of Fake News, How to Keep Your Brand’s Content Credible” by Lisa Arledge… Read More

Phoenix Public Relations Professional Association Announces 2017 Copper Anvil Award Winners

PRSA Phoenix also announced Percy award and student scholarship winners PHOENIX – Sept. 12, 2017 — The Public Relations Society of America (PRSA) Phoenix chapter awarded 39 awards during its annual Copper Anvil Awards, a program that recognizes outstanding public relations tactics and campaigns, reflecting the highest standards of performance in public relations. During the… Read More

2017 International Conference Scholarship Application Deadline August 15!

In 2017, the PRSA Phoenix Chapter will award two separate $1500 scholarships to underwrite professional development expenses related to registration and travel costs to attend PRSA’s International Conference in Boston, MA on October 8-10, 2017. Applicants must be an active member of PRSA Phoenix for at least six months prior to applying and must have… Read More

USC publishes 2017 ‘Relevance Report’

Inaugural report highlights and forecasts PR trends By Ryan Narramore, PRSA Phoenix executive committee board member and marketing and communications manager for Southwest Human Development. As at any PRSA Western District Conference, this year’s 2017 professional development retreat to Riverside, Calif., was filled with expert panels and industry-leading speakers who presented on the latest trends… Read More

PRSA Membership Deals – Spring 2017

Spring Graduates Promotion – New Professionals: Do you know any recent PRSSA graduates? Until May 31, they can receive a free 1-yr New Professionals Section membership when they join National as an Associate member ($60-$200 annual dues.) Plus, we’ll waive the $65 initiation fee. Use the promo code: AM17 Webinar Trial Promotion: Spring time is… Read More

Now More Than Ever, PR Matters

Jane Dvorak highlights how PR leaders build invaluable bridges in business  By Heather Vana There’s one question that can make even the most seasoned PR professional feel jittery: “Why do businesses need PR people?” Jane Dvorak, PRSA national chair, set out to address this head on during her welcome keynote at the 2017 PRSA Western… Read More

Are You Ready to Provide Ethics Counsel?

A look inside the discussion from the ethics course, PRSA International Conference By Paula L. Pedene APR, Fellow PRSA Ethics concerns an individual’s moral judgements about right and wrong and the decision to behave morally.  In our role as public relations practitioners, we can be on the forefront of providing ethical information and guidelines for… Read More

#PRSAICON – Beyond Engagement

By Alison Bailin Batz, senior account executive at HMA Last week, I published a post with some of my favorite highlights (and one lowlight) from last week’s PRSA International Conference. Perhaps the only glaring omission from that post was sharing anything from my favorite session of the conference, Mike McDougall’s “Beyond Engagement” breakout. But, I… Read More

From Indianapolis with Love – Recapping the PRSA International Conference

By Alison Bailin Batz, senior account executive at HMA Public Relations A few weeks ago, I had the honor of joining several delegates from PRSA Phoenix – not to mention friends from agencies and brands across the globe – at my first-ever PRSA International Conference. (Special thanks to PRSA Phoenix for granting me a scholarship to… Read More


As a PRSA Phoenix Chapter member, we invite you to vote on our slate of officers for 2017. Your vote is very important since our bylaws require at least 20 percent of our membership to vote. PRSA Phoenix is also seeking your feedback on your membership experience this year. Your opinions are very important and will… Read More

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